A Masterclass in High Quality Video Production with Howie Zales, Episode #158

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In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Howie Zales, President of HJZ Productions. Howie talks about being a professional camera operator for network level sports and entertainment events and his recent shift into broadcast-quality live streams and remote recording productions.

Episode Highlights:

  • Howie shares his background as a camera operator for network level sports and entertainment events. (2:08)
  • Howie shares some of his experiences on the sidelines. (3:12)
  • Howie explains how he positions himself when taking pictures in a sports event. (9:47)
  • Howie explains how everything shut down in sporting and entertainment world during COVID. (13:45)
  • Howie shares how he does his live streaming, and how it took over network television. (18:02)
  • Howie shares the must-haves when starting in the live stream video industry. (25:46)
  • Howie tells us the common mistakes he sees in a video broadcast show. (27:52)
  • Howie gives advice to people that would like to start their internet channel. (29:47)
  • Howie shares about his books and courses that are now available. (40:44)
  • Howie tells us how cameras operate in live coverage of a sports game. (43:33)

Tweetable Quotes:

  • “Our business was unique in the sense that everything was shut down. So we had people willing to work obviously, right. But there were no sports. There was no entertainment. All the buildings in the arenas were shut down.” – Howie Zales
  • “I live stream my podcast weekly from my house using professional software. And we have a content delivery network, or CDN where all of our shows live. And we actually create and house content for clients and direct these players to their web experience.” – Howie Zales
  • “The use of live stream to get content out there is totally taking over how people are getting their content out there. Because you can’t rely on, you know, the social media platforms to distribute your content, because the algorithms constantly change.” – Howie Zales

Resources Mentioned:

The Power Producers Podcast where we are refining and redefining the sales game.

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David Carothers

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Kyle Houck

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