Free Webinar: Leading with Cyber – How to Stand Out, Sell Smarter, and Protect More

Cyber Isn’t Optional Anymore. It’s the Entry Point for Trusted Advisors.

Cyber liability is no longer just a “nice to have” coverage—it’s a frontline exposure for nearly every industry. The challenge? Most producers still wait until the end of the sales process to bring it up—or worse, don’t bring it up at all.

Join David Carothers and Zane Goldthorp of ProWriters for a tactical, real-world webinar on how to lead with cyber at the point of sale—and position yourself as a risk management expert instead of just another quote pusher.

What You’ll Learn in This Session:

• Why cyber is the most overlooked wedge in commercial sales
• How to use real cyber claim scenarios to open conversations and differentiate from competitors
• Scripts, questions, and positioning strategies to lead with cyber early
• How to access training & resources from ProWriters University to boost confidence and close more deals
• How ProWriters makes quoting, binding, and placing cyber policies easier than ever

This Isn’t Just a Coverage Line—It’s a Conversation Starter.

Too many producers treat cyber as an afterthought. But the best producers?
They’re using cyber as the first door-opener, not the last thing on the list.
This session will give you the mindset, language, and tools to do the same—backed by the credibility and deep expertise of the ProWriters team.

Who Should Attend:

• Commercial insurance producers looking to expand their value proposition
• Agencies wanting to grow their cyber book but struggling with how to start
• Anyone who’s unsure how to talk about cyber in plain language clients understand
• Risk advisors focused on long-term retention and risk mitigation

Bonus for Attendees:

Live attendees will get direct access to ProWriters University, plus a special preview of the Cyber Quote Platform that’s helping agencies quote and bind coverage in minutes—not hours or days.