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In this episode of The Power Producers Podcast, David Carothers and guest co-host Derek Hayden interview Christian DeLozier, Proactive Business Risk & Insurance Consultant at Mike Keith Insurance. Christian discusses how he got started and how he was able to make his niches successful.

Episode Highlights:

  • Christian shares his background story. (5:12)
  • David and Christian mention that they train their new producers to focus on the client with whom they want to work. (11:40)
  • Christian shares his thoughts about niches. (22:36)
  • David believes that he has around 276 domains at this stage and spends around $5,000 per year on domains to hold. (25:08)
  • What does Mike Keith Insurance focus on? (42:53)
  • Christian talks about their work in the nonprofit and public entities sector. (46:42)
  • Christian discusses the tools and strategies he utilized to lead Workers’ Comp. (48:23)
  • Christian shares what David has taught him. (51:10)
  • Christian discusses three challenges that every business owner faces. (58:47)

Tweetable Quotes:

  • “Doing the right thing is always the right thing.” – Christian DeLozier
  • “So human nature, you know, we all want that little dopamine rush. And when we do something that we feel like it’s productive, we make a sale, even if it’s a small sale, we get that dopamine rush.” – Christian DeLozier
  • “If we always keep our client’s needs ahead of our own, they will always take care of us.” – Christian DeLozier

Resources Mentioned:

The Power Producers Podcast where we are refining and redefining the sales game.

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