Facebook
Twitter
LinkedIn

In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Dulce Suarez-Resnick, Vice President of Sales at Acentria Insurance. Dulce discusses how Acentria Insurance leverages technology to streamline the insurance process and improve customer experiences.

Episode Highlights:

  • Dulce shares that she has been in the insurance industry for 37 years, starting at 19 after working as a clerk and discovering her interest in insurance. (3:19)
  • Dulce mentions that she found her calling in the insurance industry by protecting people’s homes and livelihoods. (5:52)
  • Dulce discusses Hurricane Andrew and the subsequent changes in Florida, especially after the 2004-2005 hurricane seasons, transformed the industry. (9:03)
  • Dulce mentions that the Building Code is the strongest in the US, but reinsurance is expensive and fraud is a major issue. (12:17)
  • Dulce discusses the importance of regular maintenance for homeowners to avoid damages that insurance policies do not cover. (16:53)
  • Dulce discusses the need to stop solicitation practices in Florida’s insurance industry to protect consumers. (20:04)
  • Dulce explains that Acentria Insurance writes citizens’ policies only as a last resort for clients who cannot find coverage elsewhere. (26:09)
  • Dulce mentions that people in southeast Florida have no confidence in Florida-only carriers. (28:15)
  • Dulce explains that women in the insurance industry were not seen as agency owners or producers until recently, and it took determination and education to become successful. (39:22)
  • Dulce explains the significance of mentorship and involvement in professional organizations for success in the insurance industry. (50:50)

Tweetable Quotes:

  • “I can help people protect themselves in the event and help them rebuild in the event that something bad happens…That whole experience…helping them rebuild their lives, really solidified my position in this industry moving forward.” – Dulce Suarez-Resnick
  • “Right now the attitudes are different, the world has changed, the insurance world has changed, policies have more restrictions nowadays than they did before. But the one big thing that we can, as Floridians, we can be proud of, unfortunately, it’s due to too much practice is that we know how to handle storms.” Dulce Suarez-Resnick
  • “Now it’s a matter of finding people to come into our industry. It’s not whether you’re male or female anymore, or you’re Hispanic or not. There’s a huge shortage in our industry, of people wanting to come into our industry, and we have a lot of people that are retiring, or just leaving the industry because they’ve had it…but this is what I know, and this is what I love, and I have nowhere else to go but to stay in the insurance industry.” – Dulce Suarez-Resnick

Resources Mentioned:

The Power Producers Podcast where we are refining and redefining the sales game.

Kyle Houck

marketing

Email Marketing Strategies That Actually Work for Insurance Agencies: From Segmentation to Conversions

Email marketing is often treated as an afterthought in the insurance industry. Producers focus on cold calling, referrals, and in-person meetings—but overlook one of the most powerful tools already sitting in their hands: their email list.

If you’re an insurance producer or agency principal and you’re not actively leveraging email marketing to drive revenue, retain clients, and expand your footprint, you’re missing a golden opportunity. When executed properly, email marketing delivers unmatched ROI, enables targeted cross-selling, builds credibility, and enhances retention—all at a fraction of the cost of other lead-generation tactics.

Read More »
Insurance

Beyond the Buzzwords: How Insurance Leaders Are Using AI, Voice Tech, and Community to Drive Real Innovation – A Conversation with Christopher Luiz

The insurance industry is evolving at a rapid pace, and the lines between technology, relationships, and service delivery are blurring more every day. As InsurTech continues to capture the attention of carriers, agents, MGAs, and startups alike, the challenge has shifted from finding new tools to figuring out which ones are actually worth using. Too often, insurance professionals are overwhelmed by noise—buzzwords like “AI-driven,” “revolutionary,” or “disruptive” are plastered across every product demo and sales pitch. But for forward-thinking insurance professionals, the real focus isn’t just on adopting the newest thing—it’s on building ecosystems where people and technology thrive together.

Read More »
Insurance

Solving Insurance Back Office Bottlenecks: How Automation and Compliance Tools Empower Agencies and MGAs

The insurance industry is undergoing a quiet transformation. While headlines often focus on the flashy front-end tools and direct-to-consumer disruption, the real revolution is happening behind the scenes — in the back office. From agency onboarding delays to outdated compliance workflows and manual licensing tasks, these friction points cost MGAs, carriers, and agencies valuable time, revenue, and relationships.

Read More »
Employee

Why Employee Ownership is the Key to Sustainable Agency Growth and Talent Retention

In an increasingly competitive commercial insurance landscape, agency owners are struggling to find long-term solutions for succession planning, talent retention, and business perpetuation. Many have considered private equity sales, others offer limited equity to top producers—but a growing number are discovering a more powerful alternative: the Employee Stock Ownership Plan (ESOP).

Read More »
Sales

How to Reverse Engineer Your Sales Funnel and Crush Your Q4 Insurance Production Goals

As we enter the fourth quarter, many commercial insurance producers begin to panic. Whether you’re behind on your goals or just trying to hit that final sprint, the Q4 crunch is real. But the producers who consistently win don’t treat Q4 as a Hail Mary. They plan with precision, reverse engineer their goals, and execute with ruthless consistency.

In this post, we’ll break down how you can reverse engineer your sales funnel, identify your revenue gaps, and finish the year stronger than you started. Whether you’re writing workers’ comp or cyber liability, these strategies apply across all middle market verticals.

Read More »
Killing Commercial Login