Toggle Side Panel
Close search
Last Updated on: July 20, 2021

From Success to Scratch Agency with Ariel Rivera, Episode #71

Facebook
Twitter
LinkedIn

In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Ariel Rivera, the President of Ariel Rivera & Asociados, Inc. and the founder of Deer Insurance. Ariel talks about how he got into the insurance industry, how he came up to launch an agency in Florida, and the significance of building a relationship with the clients.

Episode Highlights:

  • Ariel shares his background and how he started in the insurance industry in 2004. (2:33)
  • Ariel mentions what he liked about the PNC. (5:36)
  • What made Ariel decide to start an agency in Florida? (6:19)
  • Ariel shares the difference between being an agency owner in Puerto Rico and Florida. (11:00)
  • How did Ariel approach his clients during the pandemic? (20:02)
  • Ariel talks about the presentation he did at Innovation. (30:42)
  • What’s the one thing you must check if you’re writing commercial insurance, especially in the middle or large market? (42:34)
  • Ariel shares the significance of learning about the different legislation towards cyber in every state. (50:22)

Tweetable Quotes:

  • “I started learning a little bit about PNC and I loved it, it stole my heart. I like the dynamic and the hustle. I still love life insurance, don’t get me wrong. PNC is just more active, there are many more ways you can help lots of people and I just love it.” – Ariel Rivera
  • “When you move forward starting your agency, you need to start thinking about all the people you serve and all the people you’re responsible for. One of the things I always say is, it doesn’t matter whether you do two pages, one page or 100 pages, it’s all about planning.” – Ariel Rivera
  • “I’m super involved in the insurance industry. I’ve been doing this for 17 years and I’ve been involved in it for probably 12 now.  Get involved, get some medication, study, learn. It’s a great industry to be in.” – Ariel Rivera

Resources Mentioned:



The Power Producers Podcast where we are refining and redefining the sales game.

Available On

David Carothers

Facebook Linkedin Envelope

Kyle Houck

Facebook Linkedin Envelope
Captive

Captives Have Moved Downstream: Why Middle-Market Producers Must Master the Conversation—Or Get Left Behind

February 2, 2026

For most of my 20-year career, captives felt like something reserved for the insurance elite—the jumbo accounts, the Fortune-level operations, the companies with multimillion-dollar manual premiums and entire departments dedicated to risk management. If you had asked me ten or fifteen years ago whether a $250,000 account was a legitimate captive candidate, I would’ve laughed. I thought captives were reserved for companies so complex and so large that the only rational way to insure them was to build an insurance company around their risk.

Read More »

Report

Harassment or bullying behavior
Contains mature or sensitive content
Contains misleading or false information
Contains abusive or derogatory content
Contains spam, fake content or potential malware

Block Member?

Please confirm you want to block this member.

You will no longer be able to:

  • See blocked member's posts
  • Mention this member in posts
  • Invite this member to groups
  • Message this member
  • Add this member as a connection

Please note: This action will also remove this member from your connections and send a report to the site admin. Please allow a few minutes for this process to complete.

Report

You have already reported this .

Test Message

Killing Commercial Login