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Inside the Bag of Popcorn with The Insurance Dudes, Episode #50

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In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Craig Pretzinger, the Owner and CEO of Pretzinger Insurance Group, and Jason Feltman, the CEO of Feltman Family Insurance. Craig and Jason discuss how they started their podcast called The Insurance Dudes, and share their knowledge and expertise in the insurance world.

Episode Highlights:

  • David introduces Craig Pretzinger and Jason Feltman. (1:36)
  • Craig mentions that he’s been a captive carrier for about 12 years. (3:30)
  • Craig shares that he connected with Jason about two years ago, and they talked on the phone about strategy and different marketing ideas. (4:42)
  • Craig mentions that The Insurance Dudes podcast was their way to meet other agents that were producing more than them and to learn from those conversations. At present, they already have 200 episodes on the podcast. (5:12)
  • Jason mentions that he’s been in the insurance industry for about 4 years. (7:24)
  • Craig mentions that at some point, they struggled on getting their podcast monetized. (12:04)
  • In Craig’s point of view, it has been very rewarding to receive positive feedback from their listeners. (12:23)
  • Craig mentions that in today’s world and especially in the captive world, there isn’t a lot of insight into the analytics people. (17:25)
  • Craig thinks that the challenge was understanding the tasks that they needed to do, the tasks that they’re doing in their agencies, and that was getting the results. (17:56)
  • Jason mentions that they started a service that’s the same as what they do in their agency, and it’s building a machine to create a virtual line out the door. (38:43)
  • Jason explains that agency owners have to realize that they wear two hats and the first hat is the agent. There’s a ton of great agents out there, but there are very few great agents that are also great business people. (46:11)

Tweetable Quotes:

  • “We get the reward of talking to really cool people like you and like just another awesome business dude. And we get to, you know, pick everyone’s brain, which I would never have done before, because I wouldn’t have the time.” – Jason Feltman
  • “We all serve an audience, whether it be a podcast, or Insurance Agency, or the bakery down the street, we serve an audience, and we have to deliver it in the way that the clients want it. That’s how a business is successful.” – Jason Feltman
  • “I was constantly hiring, constantly recruiting, doing a million different things, where we’ve systematized it. We’ve been able to scale so that it’s effortless, and it takes all of that work and pain in the rear that an agency would have if they’re going out and doing that, and enabling them just to plug and play.” – Craig Pretzinger

Resources Mentioned:

The Power Producers Podcast where we are refining and redefining the sales game.

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