Last Updated on: May 6, 2025

Killing It with KPI’s, Shoptalk Episode #174

Killing It with KPI's
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In this Power Producers Shoptalk episode, David Carothers keeps the remote workforce series going with a deep dive into KPIs—why they’re crucial and how they should be tied to core values. David and his team from Insurance Futures discuss how measuring the right activities can lead to success and help remote agencies stay on track.

This week, David is joined by Jeremy Huerta, Michael Overstreet, and Caleb Walker from Heritage, an insurance agency that’s figured out the formula for success with KPIs in a remote environment. They discuss how focusing on the right activities drives results, and how KPIs can be used to align teams with the company’s core values.

Key Highlights:

The Role of KPIs in Remote Teams

David explains that KPIs are crucial for remote teams to measure success. Without them, employees lack clear direction and benchmarks, which can lead to confusion and inefficiency.

Starting with Core Values

Jeremy and Caleb emphasize that KPIs should be chosen after defining core values and agency goals. This ensures that the KPIs are relevant and measurable, aligning with the overall mission of the agency.

Activity-Based KPIs

The team discusses how they focus on activity-based KPIs, such as calls and marketing drops, instead of just sales outcomes. This helps them monitor daily tasks that contribute to long-term success.

Keeping KPIs Simple & Clear

The team advocates for keeping KPIs simple and clear. They stress that every team member should have a defined KPI tied to the agency’s goals, with no more than 3-5 metrics to focus on.

Aligning KPIs with Core Values

Finally, the team shares how they align KPIs, like “quality conversations,” with their core values such as compassion. This ensures that employees not only meet targets but also embody the agency’s culture in their work.

 

To download the KPI guide and read the blog, visit: How a Single Clear KPI Can Transform Your Remote Agency

In the coming weeks, David and the team will continue discussing key strategies for managing remote teams, focusing on creating accountability, fostering culture, and driving business success. Be sure to tune in for more actionable insights!

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Kyle Houck

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