Facebook
Twitter
LinkedIn

In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Jerry Conrey, the CEO of Conrey Insurance Brokers & Risk Managers. Jerry talks about how he has approached making himself better over the years and the significance of conveying care and being an advocate to your customer. 

Episode Highlights:

  • Jerry shares his background. (2:44)
  • How has Jerry approached making himself better over the years? (5:17)
  • Jerry mentions why all his producers must have a CIC. (5:21)
  • Jerry shares a claims scenario that happened to him. (14:18)
  • Jerry shares the significance of being able to throw a rope to your customer and pull them to you. (22:15)
  • Jerry shares their process in the workforce. (28:15)
  • How did Jerry get into the aspects of teaching the programs? (41:33)

Tweetable Quotes:

  • “I would hope that every broker agent out there is an advocate, with you as the advocate. It’s really important that you’d be able to throw a rope to your customer and pull them to you.” – Jerry Conrey
  • “The most successful people in this business will share their “hows.” They’ll write books on it and they’ll define it for you right down to the penny. I still scratch my head and wonder, why would you give away your competitive advantage? Then I realized that was not the competitive advantage, you are the competitive advantage.” – Jerry Conrey
  • “I want you to understand what care looks like. If you can’t convey care, you’re not going to be very successful in my agency because that is the one thing we do is care.” – Jerry Conrey

Resources Mentioned:

The Power Producers Podcast where we are refining and redefining the sales game.

Kyle Houck

Insurance

Solving Insurance Back Office Bottlenecks: How Automation and Compliance Tools Empower Agencies and MGAs

The insurance industry is undergoing a quiet transformation. While headlines often focus on the flashy front-end tools and direct-to-consumer disruption, the real revolution is happening behind the scenes — in the back office. From agency onboarding delays to outdated compliance workflows and manual licensing tasks, these friction points cost MGAs, carriers, and agencies valuable time, revenue, and relationships.

Read More »
Employee

Why Employee Ownership is the Key to Sustainable Agency Growth and Talent Retention

In an increasingly competitive commercial insurance landscape, agency owners are struggling to find long-term solutions for succession planning, talent retention, and business perpetuation. Many have considered private equity sales, others offer limited equity to top producers—but a growing number are discovering a more powerful alternative: the Employee Stock Ownership Plan (ESOP).

Read More »
Sales

How to Reverse Engineer Your Sales Funnel and Crush Your Q4 Insurance Production Goals

As we enter the fourth quarter, many commercial insurance producers begin to panic. Whether you’re behind on your goals or just trying to hit that final sprint, the Q4 crunch is real. But the producers who consistently win don’t treat Q4 as a Hail Mary. They plan with precision, reverse engineer their goals, and execute with ruthless consistency.

In this post, we’ll break down how you can reverse engineer your sales funnel, identify your revenue gaps, and finish the year stronger than you started. Whether you’re writing workers’ comp or cyber liability, these strategies apply across all middle market verticals.

Read More »
wholesale

Mastering Wholesale Partnerships: Submission Strategies, Underwriter Relationships, and Technology Tools for Middle-Market Success

In today’s competitive insurance marketplace, middle-market agencies must leverage every available advantage to win and retain business. One of the most underutilized yet powerful resources at an agent’s disposal is the wholesale market. By establishing strong partnerships with wholesalers, agents can access capacity, expertise, and proprietary programs that are often unavailable through direct channels. However, success in the wholesale arena requires more than simply submitting risks and hoping for the best.

Read More »
Killing Commercial Login