Moneyball with Billy Van Jura, Episode #310


In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Billy Van Jura, Owner of Birchyard. They discuss the need for creativity in the insurance industry, redefining the middle market, and the impact of technology on business expansion and client services.

Key Topics:

  • The importance of creativity and innovative thinking in the highly regulated insurance industry
  • Billy Van Jura’s journey from Liberty Mutual to starting Birchyard and his decision-making process in naming the agency
  • Discussion on the definition and segmentation of the middle market in insurance and its implications
  • The significance of understanding and catering to different customer segments in the insurance business
  • Leveraging technology and data to enhance client service and expand business opportunities
  • Strategies for personal lines marketing and the potential of using direct mail for generating leads
  • The value of nurturing and training insurance agency staff to capitalize on available opportunities

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David Carothers

Kyle Houck

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