The Sedlak Sessions 1 | Shoptalk Series, Episode #64

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In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck are joined by Stephen Sedlak, the Vice President of Schmale Insurance Agency. Stephen talks about how he gets new business and how his experience with ADP helped prepare him for what he does now.

Episode Highlights:

  • Stephen shares his background. (3:17)
  • What is one thing Stephen still uses now that he would not have gotten if he hadn’t been with the training? (5:23)
  • Stephen explains how using humor can help win an appointment. (7:23)
  • Stephen discusses why he prefers face-to-face interactions more than phone calls. (9:03)
  • Stephen mentions that cold calling is still one of the primary ways he gets new clients. (17:48)
  • What is Stephen’s favorite icebreaker? (19:19)

Tweetable Quotes:

  • “One of my biggest drivers of how I still get new businesses is cold calling and it’s been 10 years I’ve been in the game and cold calling or cold drops, however you want to look at it, is still a big part of how I do it.” – Stephen Sedlak
  • “If you’re going to wait for everything to come to you, you’ll go dead, you’ve got to go out and find it and bring it in.” – Stephen Sedlak
  • “You don’t have to be a full on comedian, you just need a kind of icebreaker, to get them to talk with you and relate with you as a person not to somebody coming in there trying to sell them something.” Kyle Houck

Resources Mentioned:

The Power Producers Podcast where we are refining and redefining the sales game.

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David Carothers

Kyle Houck

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