Last Updated on: July 20, 2021
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In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about telemarketing and the machine that they’re building inside Florida Risk Partners.

Episode Highlights:

  • Kyle gives his opinion on the issues in telemarketing. (1:32)
  • Does David think that it’s more impactful for the people to be in the middle market than a smaller company? (6:48)
  • David mentions one of the things they are all guilty of. (7:11)
  • David shares the telemarketing machine that they’re building inside Florida Risk Partners. (13:21)
  • David shares what to do when doing marketing drops. (18:06)
  • David mentions where they get their virtual assistants. (19:41)

Tweetable Quotes:

  • “I think that we get easily frustrated. I think it’s too easy to give up and move on to the next thing because we have other things we can do to keep ourselves occupied.” – David Carothers
  • “If you hit them in between the eyes with that piece of information, like your experience mod is coming up or whatever else, they’ll give you the benefit of the doubt and listen. Pepper them with a bullet point, it gives you another 30 seconds to talk.” – David Carothers

Resources Mentioned:

The Power Producers Podcast where we are refining and redefining the sales game.

Kyle Houck

Captive

Captives Have Moved Downstream: Why Middle-Market Producers Must Master the Conversation—Or Get Left Behind

For most of my 20-year career, captives felt like something reserved for the insurance elite—the jumbo accounts, the Fortune-level operations, the companies with multimillion-dollar manual premiums and entire departments dedicated to risk management. If you had asked me ten or fifteen years ago whether a $250,000 account was a legitimate captive candidate, I would’ve laughed. I thought captives were reserved for companies so complex and so large that the only rational way to insure them was to build an insurance company around their risk.

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