Last Updated on: September 14, 2023
Facebook
Twitter
LinkedIn

In this episode of The Power Producers Podcast, David Carothers interviews Adam Bowe, Co-Founder of Cake. Adam discusses Cake, an innovative platform for buying, selling and getting the valuation for your book of business.

Episode Highlights:

  • Adam discusses the importance of creativity in cold calling and the value of having a unique and memorable company name to attract attention and generate interest (4:15)
  • Adam explains how his team has simplified onboarding by gathering necessary information, providing a secure deal room, and replicating personal relationship development. (13:17)
  • Adam suggests that agents should consider buying single surety policies and establishing boutique relationships to receive finder’s fees for additional surety business, especially in niche markets like commercial trucking, where they may have better rates, service, and coverage. (21:37)
  • Adam discusses the importance of quality data and earning sellers’ trust in the industry, while also addressing challenges with onboarding and different data formats. (29:28)
  • Adam explains the importance of understanding the unique needs of independent insurance agents and developing technology specifically tailored to their industry to enhance trust, security, and efficiency in their interactions. (36:49)
  • Adam shares that his co-founder has expertise in data and algorithms, and their platform aims to match sellers and buyers based on verified transactions and personalized book recommendations, similar to Google’s approach to serving both companies and searchers. (44:04)
  • Adam mentions that the Cake platform is live and users can create an account to access various features such as scheduling time with customer success managers, utilizing the valuation tool, and buying and selling items. (48:00)

Tweetable Quotes:

  • “Flexibility is something that agents deserve, right? You guys are entrepreneurs or small business owners, and you should be able to own and operate your business how you want to.” – Adam Bowe
  • “We want to match sellers with people that are for real. And similarly, for the buyers, we want to bring them slices that make sense for their book, even if it’s stuff that they haven’t thought of, right?” – Adam Bowe

Resources Mentioned:

The Power Producers Podcast where we are refining and redefining the sales game.

Kyle Houck

Captive

Captives Have Moved Downstream: Why Middle-Market Producers Must Master the Conversation—Or Get Left Behind

For most of my 20-year career, captives felt like something reserved for the insurance elite—the jumbo accounts, the Fortune-level operations, the companies with multimillion-dollar manual premiums and entire departments dedicated to risk management. If you had asked me ten or fifteen years ago whether a $250,000 account was a legitimate captive candidate, I would’ve laughed. I thought captives were reserved for companies so complex and so large that the only rational way to insure them was to build an insurance company around their risk.

Read More »

Unpacking the evolution of online marketing

Test Message

Killing Commercial Login