Taking Claims Advocacy to a Different Stratosphere with Steve Williams and AJ Peterson, Episode #159

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In this episode of The Power Producers Podcast, David Carothers interviews Steve Williams and AJ Peterson of Workers’ Compensation Company of America. Steve and AJ talk in-depth about the complexities of Workers’ Comp claims. 

Episode Highlights:

  • Steve shares his background story and career path in workers’ compensation. (3:04)
  • Steve explains the products their company offers, and their benefits. (5:04)
  • Steve tells us that 31 years ago, they pioneered the agency claim advocacy system. (9:00)
  • AJ shares how he got involved with Steve in the Workers’ Comp business. (13:11)
  • Steve and AJ share their ideal candidate to work with. (14:31)
  • AJ shares the biggest thing he learned since he has been in his role. (18:28)
  • AJ tells us that he is interested in working with all business owners and agent brokers. (27:07)
  • Steve shares the mix of what they currently do in their company. (29:56)
  • Steve shares all the soft costs he brings into his presentations. (37:07)
  • Steve explains that what they do is to eliminate indemnity costs, not decrease indemnity costs. (38:12)

Tweetable Quotes:

  • “Where we put our attention on is the impact that claims cost, the direct impact that claims have on premiums, and workers’ compensation is the only line of insurance where that happens.” – Steve Williams
  • “Workers’ compensation is very complex. And because of the complexity of the workers compensation system, the potential for errors and data is really high.” – Steve Williams
  • “I think that was the biggest thing that caught me off guard was that employers are getting beat up pretty bad when it comes to workers’ compensation costs versus somebody that that is dealing with their auto insurance, it’s not nearly as bad. You can’t even compare the two, to be honest.” – AJ Peterson

Resources Mentioned:

The Power Producers Podcast where we are refining and redefining the sales game.

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David Carothers

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