Welcome to the

Power Producers
Podcast

This is The Power Producers Podcast where we are refining and redefining the sales game.  A place where sales professionals can come to learn from other sales professionals and thought leaders who have mastered their craft. As well as their peers who are still striving for perfection to achieve their “why”.  Real sales professionals. Real stories. Real results. Are you ready to feel the power?

Power Producers Podcast
Becoming the Protege with Team Fusco-Mefferd

Becoming the Protege with Team Fusco-Mefferd, Shoptalk Episode #203

In the seventh installment of the “Becoming the Protégé” series on Power Producers Shoptalk, host David Carothers interviews the first set of coaches for The Protégé Season 3: Zach Mefferd, Founder and CEO of ZipBonds, and Mike Fusco, President of Fusco & Orsini Insurance Services. Dressed in costumes (including sunglasses), the trio discusses their coaching strategies, evaluates the current crop of contestants, and strategizes for the upcoming draft. They also dive into the massive opportunity created by industry consolidation, sharing how independent agents can capitalize on the service gaps left when large brokerages acquire local agencies.

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Hiring, Developing and Retainins Top Tier Talent with Elana Burr

Hiring, Developing and Retainins Top Tier Talent with Elana Burr, Episode #400

In this episode of the Power Producers Podcast, host David Carothers sits down with Elana Burr, Co-Founder and President of Talent Harbor. They tackle one of the insurance industry’s biggest headaches: acquiring top-tier sales talent. David shares his own frustrating journey of trying to enter the industry without a “traditional” background, while Elana pulls back the curtain on how recruiters identify the “intangibles” that resumes often miss.

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Becoming the Protege with Jacob Brawner

Becoming the Protege with Jacob Brawner, Shoptalk Episode #202

In the sixth installment of the “Becoming the Protégé” series on Power Producers Shop Talk, host David Carothers speaks with contestant Jacob Brawner of Brawner Insurance, based in Iowa and serving the Midwest. Jacob shares his unconventional path from being a teacher to joining his family’s agency, originally focused on crop insurance. The conversation highlights Jacob’s educational background as a key asset in his sales process, allowing him to patiently teach clients rather than just sell to them. They also discuss the importance of detaching from the outcome, the value of building a consistent pipeline, and how Jacob plans to leverage the mentorship and networking opportunities within The Protégé to accelerate his agency’s growth.

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Transforming Vehicle Warranties with Clinton Houck

Transforming Vehicle Warranties with Clinton Houck, Episode #399

In this episode of the Power Producers Podcast, David Carothers, Kyle Houck, and Clinton Houck explore how technology, customer experience, and new product offerings are reshaping opportunities in the insurance industry.
Clinton, who started his career at State Farm and later moved into the insurtech space, shares how his path led him to Fair, a company reimagining the vehicle warranty space. Historically plagued by poor customer experiences and shady telemarketing tactics, warranties are being reinvented as a trustworthy, transparent, and agency-distributed product.

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Becoming the Protege with Jeff Rountree

Becoming the Protege with Jeff Rountree, Shoptalk Episode #201

In this fifth installment of the “Becoming the Protégé” series on Power Producers Shop Talk, host David Carothers chats with contestant Jeff Rountree, principal of the Roundtree Agency. The conversation is a flavorful blend of business strategy and culinary passion, as Jeff shares his journey from life insurance and corporate training to commercial ownership. They dive into the challenges of navigating an agency after a partner’s passing, the importance of specialization in niche markets like health and fitness, restaurants, and contractors, and how Jeff’s participation in The Protégé is already reshaping his professional life through networking and mentorship.

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Ethical Influence and Faith with Brian Ahearn

Ethical Influence and Faith with Brian Ahearn, Episode #398

In this episode of the Power Producers Podcast, host David Carothers and co-host Kyle Houck welcome back Brian Ahearn, Chief Influence Officer at Influence PEOPLE. They discuss his fifth book, Influence from Above, a business parable that merges Robert Cialdini’s principles of persuasion with Biblical tenets. The conversation explores modern authorship using AI, the strict definition of ethical influence, and how to maintain relationships in a polarized world.

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Protecting Your Middle Market Accounts with High Net Worth Referral Strategies - with Jessica Fukuchi

Protecting Your Middle Market Accounts with High Net Worth Referral Strategies with Jessica Fukuchi, Episode #397

In this episode of the Power Producers Podcast, host David Carothers and co-host Kyle Houck are joined by Jessica Fukuchi, co-founder of PCRG Insurance. They dive into the often-overlooked world of high-net-worth personal lines insurance and why middle-market commercial producers need to pay attention to it. Jessica shares her journey from a captive agent to building an independent agency specializing in high-net-worth clients, often through referrals from financial advisors. The conversation explores the strategic importance of partnering with a high-net-worth specialist to protect commercial accounts from being poached by large brokerages that offer both commercial and private client services.

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Becoming the Protege with Brian Shaw

Becoming the Protege with Brian Shaw, Shoptalk Episode #200

In the fourth installment of the “Becoming the Protégé” series on Power Producers Shop Talk, host David Carothers welcomes contestant Brian Shaw, the Principal at Alamo Insurance Professionals. Brian, a veteran of the US Army, law enforcement, and the financial services world, shares his powerful “why” for joining the competition. He discusses his unique challenge of feeling like he’s “running in quicksand” while trying to grow his two-year-old agency and simultaneously train his son, who has Asperger’s and type 1 diabetes. The conversation is a candid look at the father-son dynamic, the need for proven systems, and finding the discipline to succeed.

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How AI and Automation are Reshaping the Industry with Jeff Harris

How AI and Automation are Reshaping the Industry with Jeff Harris, Episode #396

In this episode of the Power Producers Podcast, host David Carothers sits down with Jeff Harris, the CEO and co-founder of Appulate, widely considered the original Insurtech (founded in 2005). Jeff shares Appulate’s journey from solving the “abysmal” problem of supplemental form generation to becoming an all-in-one AI solution for agencies. They discuss the critical gap between insurance and technology, how AI is reshaping the industry, and why Appulate is taking a conservative and reliable approach to its implementation. The conversation also covers the dangers of agents using public AI tools with client PII and how technology is the “great equalizer” for small agencies.

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Becoming the Protege with Lloyd Brown

Becoming the Protege with Lloyd Brown, Shoptalk Episode #199

In this third installment of the “Becoming the Protégé” series on Power Producers Shop Talk, host David Carothers sits down with contestant Lloyd Brown. David opens the show with a candid discussion on the need for greater diversity in the “pale, male, and stale” insurance industry, commending Lloyd for joining the competition. Lloyd shares his powerful personal journey, from attending ministry school for six years to become a pastor to finding his calling in the business world. He explains how his core strength of empathy has become his greatest asset, allowing him to build a successful niche serving churches, religious organizations, and schools in the challenging Florida market.

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From Submission Bottlenecks to Scalable Growth with Toby Hung

From Submission Bottlenecks to Scalable Growth with Toby Hung, Episode #395

In this episode of the Power Producers Podcast, host David Carothers sits down with Toby Hung, co-founder and COO of 1Fort, to discuss the practical application of AI in commercial insurance agencies. Toby shares his background on both the carrier and tech sides, explaining why he co-founded 1Fort to bridge the gap between insurance and technology. The conversation centers on how AI can automate the most time-consuming, non-revenue-generating tasks—like the submission-to-bind process—allowing agencies to 10x their revenue without 10x their headcount. They also explore why AI is the “great equalizer” for small and mid-sized agencies.

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Becoming the Protege with Joe Hollier

Becoming the Protege with Joe Hollier, Shoptalk Episode #198

In this second episode of the “Becoming the Protégé” series on Power Producers Shop Talk, host David Carothers sits down with Protégé Season 3 contestant Joe Hollier, also known as “Mr. Hotel.” Joe, a 20-year industry veteran, shares why he’s joining the competition to accelerate his full transition into the commercial insurance space. The conversation covers his deep background in the hospitality industry, his niche focus on boutique and luxury hotels, and how he’s building a brand focused on service over sales and improving hospitality culture to differentiate himself.

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Reclaiming Purpose in a Distracted World - Tania Khazaal

Reclaiming Purpose in a Distracted World with Tania Khazaal, Episode #394

In this episode of the Power Producers Podcast, host David Carothers and co-host Kyle Houck welcome Tania the Herbalist, a former top insurance salesperson turned holistic life advisor. Tania shares her journey from corporate burnout to helping people become the “CEO of their life” by finding purpose and balance across health, career, and relationships. The conversation delves into the scarcity mindset around time and energy, the societal programming that hinders women’s confidence in the workplace, the detrimental effects of the “cutoff culture,” and the importance of holistic independence from broken systems.

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Becoming the Protege with Sam Louwrens

Becoming the Protege with Sam Louwrens, Episode #197

In this first episode of a special 12-part Power Producer Shop Talk series titled “Becoming the Protégé,” host David Carothers introduces the contestants and coaches for The Protégé Season 3. Kicking off the series is Sam Louwrens (Can’t shut up Sam on X), whose application video generated significant buzz. David sets the stage, explaining his motivation for reviving The Protégé—to give back, train new talent, and challenge the industry’s often inadequate approach to developing producers. Sam shares his creative background, why he decided to jump into the competition, the story behind his unique application video, and the early media attention he’s already receiving.

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From Confusion to Clarity with Ashley Napie

From Confusion to Clarity with Ashley Napier, Episode #392

In this episode of the Power Producers Podcast, host David Carothers and co-host Kyle Houck welcome back Ashley Napier of Solomon Strategic Advisors, a key supporter of Producers in Paradise. Ashley, who transitioned from an agency COO to a leadership consultant, shares her insights into the common struggles facing insurance organizations today. The conversation explores the critical need for organizational clarity, the difference between mission and vision, and why many leaders lack the self-awareness and other-awareness required to build high-performing teams. They also discuss the pitfalls of promoting top producers into leadership roles they aren’t suited for and the cultural challenges presented by mergers and acquisitions.

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Becoming the AI-First Agency with Kevin Surace, Episode #391

In this episode of the Power Producers Podcast, host David Carothers and co-host Kyle Houck are joined by Kevin Surace, an inventor, keynote speaker, and the “father of the virtual assistant.” They take a high-energy deep dive into the present-day impact of Artificial Intelligence (AI) on the insurance industry. Kevin explains that the AI revolution is not a future event—it’s happening right now. He details how AI is set to transform every aspect of insurance, from automating claims processing and quotation to serving as a powerful co-pilot for salespeople. They discuss practical, actionable ways agents can use AI today to find new clients, refine their sales pitch, and handle objections more effectively.

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Why Stand Alone Cyber Beats BOPT Extensions Every Time with Zane Goldthorp

Why Stand Alone Cyber Beats BOPT Extensions Every Time with Zane Goldthorp, Shoptalk Episode #196

In the fourth and final installment of this Shoptalk series, host David Carothers and Zane Goldthorp of ProWriters tackle a critical issue facing agents every day: the vast difference between a standalone cyber policy and a simple BOP or package endorsement. They call out the laziness of settling for an endorsement, highlighting the massive coverage gaps it leaves and the E&O exposure it creates for the agent. Zane shares real-world horror stories of agents discovering their client’s six-figure loss wasn’t covered by their BOP. The conversation provides a clear, strategic path for agents to transition clients to proper coverage and use the inadequacy of endorsements as a powerful competitive wedge against other agents.

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Why Being Liked is Killing Your Sales with Austin Medlin

Why Being Liked is Killing Your Sales with Austin Medlin, Episode #390

In this episode of the Power Producers Podcast, host David Carothers and co-host Kyle Houck are joined by Austin Medlin of closedsales.com for a deep dive into the psychology of high-ticket sales. Austin, a sales expert with a 60% close rate on cold traffic, shares his journey from a natural-born hustler to a seven-figure closer. The conversation centers on overcoming the biggest hurdle for most salespeople: the fear of rejection and the need to be liked. Austin breaks down his framework for winning sales, which prioritizes deep discovery to build trust and emotional alignment before the pitch. He stresses the importance of being a leader in the sales process and why call review is the most critical tool for improvement.

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David Carothers Podcast with Zane Goldthorp

Cyber Insurance Risk Management with Zane Goldthorp, Shoptalk Episode #195

In the third installment of this Shoptalk series, host David Carothers and guest Zane Goldthorp of ProWriters shift the focus to proactive risk management for cyber insurance. They make the case that even in a soft market, a responsible business owner’s focus should be on security, not just on meeting minimum carrier requirements. The conversation covers the essential security controls every business should have, including MFA, MDR, and employee training.

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The Diamond Letters with Kevin Ring

The Diamond Letters with Kevin Ring, Episode #389

In this episode of the Power Producers Podcast, host David Carothers, co-host Kyle Houck, and returning guest Kevin Ring of the Institute of Work Comp Professionals come together for a special tribute to the legacy of an industry pioneer, Preston Diamond. The conversation is sparked by the release of “The Diamond Playbook,” a new book compiling decades of Preston Diamond’s influential weekly sales letters. Kevin shares the story behind the book’s creation and offers a deep dive into Preston’s timeless sales philosophy: being client-centric, using stories to build trust, and moving beyond a product-pushing mentality. They also discuss how Preston’s critiques of agency websites from the 1990s are still shockingly relevant today.

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The Power Producers Podcast where we are refining and redefining the sales game.

Kyle Houck

Market

The Power of Patient Prospecting: How Education, Niching, and Mindset Drive Middle-Market Success

Few industries reward consistency, discipline, and patience quite like middle-market commercial insurance. Initially, every producer starts with a different story, background, and path into the business. However, the ones who rise are the ones who learn to embrace the long game. Moreover, while success may take time, those who persevere ultimately reap the benefits. Furthermore, this industry values resilience, and those who remain committed often find themselves achieving great success in the end.

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Work

Reclaiming Purpose in a Distracted World: Empowerment, Emotional Intelligence, and the Future of Work-Life Balance

In today’s performance-obsessed culture, achieving elite status in your profession can often come with a hidden price. Tania Khazaal, known to many as Tanya the Herbalist, knows this truth firsthand. After climbing the ranks in the insurance industry and landing in the top 1% of sales professionals, she found herself at a crossroads. Despite the accolades, international travel perks, and consistent recognition, she was suffering from a quiet crisis: burnout.

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Insurance

From Confusion to Clarity: How Insurance Agencies Can Unlock Growth Through Strategic Leadership and Culture

In the fast-paced world of commercial insurance, the grind of daily operations often blinds agency leaders to the foundational cracks forming beneath them. Producers are focused on closing deals. Account managers are buried in servicing. Agency principals are juggling leadership, sales, operations, and finance. Yet in the midst of this hustle, many agencies lack the one thing that can unlock the next level of growth: organizational clarity.

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AI AGENCY

Becoming the AI-First Agency: How Insurance Producers Can Leverage Automation to Outpace the Competition

Artificial Intelligence is no longer a buzzword for tomorrow. It’s today’s most powerful tool for increasing efficiency, lowering costs, and growing your book of business faster than ever before. For insurance producers and agency owners, this isn’t a matter of curiosity or a “nice to have” anymore. It’s a necessity. The reality is that your competition may already be using AI-powered tools to identify prospects, streamline service, and close deals before you even realize you’re in the game.

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