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This is The Power Producers Podcast where we are refining and redefining the sales game. A place where sales professionals can come to learn from other sales professionals and thought leaders who have mastered their craft. As well as their peers who are still striving for perfection to achieve their “why”. Real sales professionals. Real stories. Real results. Are you ready to feel the power?
In this episode of The Power Producers Podcast, David Carothers interviews Doug Avrin. Doug discusses his expertise in Workers’ Comp and his goal to help lead and develop others.
In this episode of The Power Producers Podcast, David Carothers and guest co-host Grayson Carothers interview Gertha Jean, CEO of One Way Insurance Group (OWIG). Gertha discusses the strategies they have implemented that have resulted in attracting more desirable clientele and the concept and goal of the mobile office.
In this episode of The Power Producers Podcast, David Carothers interviews Jarid Beck, Co-Founder of Risk Management Advisors. Jarid discusses his expertise in the captive space, and how agents can introduce captives as a solution to their prospects and clients in the middle market arena.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck discuss the complexities of the middle-market insurance business.
In this episode of The Power Producers Podcast, David Carothers interviews Jeffrey Seidel, Owner of Northshire Insurance. Jeffrey shares what led him to be the first person in his town to open an independent insurance agency focusing on excellent customer service and how the agency uses technology to stand out.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Elnor Rozenrot, Founder of ClaimSetter. Elnor discusses the vision behind Claimsetter, and how policyholders, agents/brokers, and contractors can utilize it in their agencies.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck discuss the different generations of insurance buyers and share how to effectively communicate and sell to each generation.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Amanda Brewton, Principal Owner of Medicare Answers Now. Amanda shares her insights and expertise in the Medicare field and offers valuable advice on marketing and selling Medicare plans, building relationships, and the need for education and referral-based marketing.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Monica Adwani, COO at BRZ Insurance. Monica discusses her current role at BRZ Insurance, where she focuses on serving the Hispanic community, she also discusses the importance of leveraging technology in the insurance industry and emphasizes the need for clear goals and communication within your team.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview CJ Hutsenpiller, Private Client Advisor at Hutsenpiller Insurance. CJ shares his insights on leveraging chatbots and AI to improve efficiency and profitability for insurance agencies.
In this episode of The Power Producers Podcast, David Carothers interviews Scott Mogensen and Joel Sitak of Foley. Scott and Joel discuss the challenges in the current hard market and share how Foley’s software simplifies the recruiting, screening, and monitoring of drivers in your fleet.
In this episode of The Power Producers Podcast, David Carothers discusses the concept of the total cost of risk in insurance and its five key components. He also discusses various factors that contribute to the total cost of risk and how to provide the best value to clients.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Ron Wadley, an Agency Owner and Search Engine Optimization expert. Ron shares his journey to becoming an Agency Owner, and his expertise in SEO and other strategies that have contributed to the success of his agency.
In this episode of The Power Producers Podcast, David Carothers sits down with David Watson, CEO of Risk Advisor to discuss the changes and advancements in Risk Advisor technology over the past two years, highlighting the importance of technology in improving efficiency and potentially impacting pricing in the insurance industry.
In this episode of The Power Producers Podcast, listen in on a Killing Commercial producers’ training call where they discuss the importance of creating and storing training materials, using tools like SharePoint and CRM systems, and the effectiveness of using AI-generated content for social media posts.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Joe Ardeeser, Founder of Smart Pricing Table. Joe discusses how the Smart Pricing Table software excels in building catalogs, pricing tables, and analytics for a better understanding of prospect interactions.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Vince Shorb, CEO of National Financial Educators Council. Vince discusses the key components of financial literacy and wellness, including knowledge, skills, and the confidence required to effectively apply these elements in real-life situations.
In this episode of The Power Producers Podcast, David Carothers discusses the importance of detaching from outcomes, a powerful concept brought up by Josh Braun at Producers in Paradise. David also shares the structure of Producers in Paradise and a few of the lessons learned from the event.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Kaleigha Cramer of 212 Insurance Group. Kaleigha shares her journey to becoming an independent agent and discusses the importance of rest, learning, and finding joy and purpose in your work.
In this episode of The Power Producers Podcast, David Carothers and guest co-host Abe Gibson interview Chris Walker, CEO of Refine Labs. Chris discusses how Refine Labs helps companies to execute marketing strategies to start generating revenue, and the importance of digital marketing in today’s business landscape.
The truth about professional sales isn’t flashy, and it certainly isn’t about charisma. If you think selling is about having the “gift of gab,” winging it on calls, or leaning on your likability to win deals, you’re doing it wrong—and that’s why you’re struggling. In this post, we’re breaking down lessons from a brutally honest conversation with Benjamin Dennehy, the UK’s Most Hated Sales Trainer®, about why so many producers in commercial insurance and other industries fall short—and what the top performers do differently.
Middle market producers often believe that bigger accounts come from quoting better, faster, or cheaper. But in reality, the leap from writing $5,000 policies to closing $1.2 million in premium starts with a different mindset. It starts with consulting over quoting. That’s exactly the story that unfolded at Producers in Paradise when Doug Benz shared how he landed the largest account of his career—not by selling insurance, but by solving problems no one else could.
This post breaks down the step-by-step strategy Doug and his mentor David Carothers used to win a high-stakes, complex account through total cost of risk analysis, claims data visibility, and certificate compliance solutions. If you’re a commercial producer trying to break into the middle market, this blueprint is for you.
At Producers in Paradise 2025, five insurance leaders took the stage to share exactly how they’ve built brands that drive real conversations and real revenue: Patrick McBride, David Carothers, Ciara Gravier, Daniel Wakefield, and Aaron Levine.
In a constantly evolving insurance landscape, commercial producers are being forced to adapt—quickly. Between InsurTech advancements, shifting market conditions, and increasing client expectations, producers must learn how to balance innovation with deep relationship-building and technical risk expertise. On a recent episode of the Power Producers Podcast, industry veteran David Carothers sat down with Brett Fulmer, principal at Newport Beach Insurance Center, to talk about navigating these dynamics with authenticity and strategy. What followed was a roadmap for producers who want to succeed in today’s middle market.
In the commercial insurance industry, success can come fast—especially for driven producers who are focused on the middle market. The money starts coming in, the book grows, and you find yourself standing in rooms where you once only dreamed of being. But with that success comes a subtle trap—one that’s caught more than a few top producers off guard: arrogance.
It’s not always loud or obvious. Sometimes, it’s the silent erosion of empathy. Other times, it’s the misplaced belief that your way is the only way. In this post, I want to explore how insurance producers can stay grounded even as their careers take off, how they can build respect by honoring where they came from, and how to avoid becoming the very kind of producer people whisper about after conferences for all the wrong reasons.
In the world of commercial insurance, no phrase inspires more dread—or confusion—than “workers’ comp audit.” Often, the root cause of these audits isn’t fraud or underreporting, but something far more preventable: incorrect workers’ compensation class codes.
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