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This is The Power Producers Podcast where we are refining and redefining the sales game. A place where sales professionals can come to learn from other sales professionals and thought leaders who have mastered their craft. As well as their peers who are still striving for perfection to achieve their “why”. Real sales professionals. Real stories. Real results. Are you ready to feel the power?
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Brent Kelly, the President of Sitkins Group, Inc. Brent talks about his passion for teaching, consulting, and coaching.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview John Wales, a Sales Manager at CoverWallet. John talks about his career in the insurance industry and how CoverWallet is helping agents.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about the daily routine that makes them the most productive and the most successful. David shares his process in finishing video content.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Steve Mohr, the VP of Sales & Marketing at Lightspeed Voice. Steve talks about his approach in the insurance technology space and its technicalities and what Lightspeed Voice is all about.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Jerry Conrey, the CEO of Conrey Insurance Brokers & Risk Managers. Jerry talks about how he has approached making himself better over the years and the significance of conveying care and being an advocate to your customer.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about appointment setting and its other pieces
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Troy Thompson, an Insurance Professional at Pinnacle Insurance Agency Of Minnesota. Troy talks about the value of using traditional selling techniques with new technology and how Dave Ramsey leads have worked for his agency.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Tolga Tezel, the Founder of Canopy Connect. Tolga shares how to utilize technology in the insurance industry and how he built Canopy Connect.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about how many people are effectively using their business planning, process planning, and most significantly, their behavior planning.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Ariel Rivera, the President of Ariel Rivera & Asociados, Inc. and the founder of Deer Insurance. Ariel talks about how he got into the insurance industry, how he came up to launch an agency in Florida, and the significance of building a relationship with the clients.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Carrie Reynolds, the Owner of Alan Galvez Insurance. Carrie talks about how she got into the insurance industry, the significance of utilizing technology, and how the pandemic affected their agency.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about how to overcome a producer in the middle market and the significance of understanding perception.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Jay Bunte, the Owner of Gallop Insurance. Jay talks about how he was introduced to the insurance industry and his journey on how he built his agency.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Mick Hunt, the CEO at Premier Strategy Box. Mick talks about the six pillars that every business should be built around.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about the importance of not selling yourself short as a producer and how to get your worth in 2021.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Dave Jackson, Owner of Jackson Insurance Group and Founder of Insurance Agency Owners Alliance. Dave discusses the changes in the insurance industry over the years, the three principles of IAOA that they strive to adhere to, and how you can join the group.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Ashley Fitzsimmons, Director Of Professional Development at Ohio Insurance Agents Association. Ashley talks about the lack of communication in the insurance industry, the significance of working with one another, and the reason why she was called Beyonce’ of insurance.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about the significance of messaging, stewardship reports, and how to utilize the risk assessment report.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Harrison Wicker, CWCA, Risk Advisor & Work Comp Specialist at Insurance People of North Carolina. Harrison talks about redefining the process around his networks and the data that is available in the Workers’ Comp area.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Katlyn Eggar, Director of Education and Development at Quantum Assurance International and Host of the Age Of Indiependence podcast. Katlyn talks about the systems and technology that they created and the biggest lesson she learned in the insurance world.
The insurance industry isn’t known for flash or flair. Most people picture gray suits, paperwork, and words like “renewal,” “loss runs,” or “premium audit.” But a new generation of producers is proving that this business doesn’t have to be boring. They’re showing that authenticity, energy, and creativity can make insurance not only engaging but a platform for meaningful connection and career fulfillment.
The world of commercial insurance is evolving rapidly. It’s no longer just about quoting policies and hoping for renewals. Today, producers have the opportunity to lead with value, bring strategy to the sales process, and create long-lasting client relationships that transcend policy pricing.
In the ever-evolving world of commercial insurance, marketing has become a critical lever for growth. Yet most agencies still struggle to understand what’s actually working. From websites that generate leads with no attribution to CRM systems that silo vital data, insurance agencies are often flying blind.
If you’re a commercial insurance producer trying to grow in the middle market, you’re probably aware that the old-school prospecting methods—cold calling hundreds of businesses, dropping off trinkets, hoping someone is “coming up on renewal”—are no longer enough. In today’s competitive environment, success isn’t about how many people you reach. It’s about reaching the right people at the right time with the right message.
Too many agents stop learning once they’ve earned their license. The bare minimum—meeting continuing education requirements—is not enough in today’s climate. Producers often resort to online forums, asking where they can complete CE hours “as quickly as possible.” This mindset directly impacts their ability to communicate complex subjects like reinsurance or risk modeling to clients in an understandable way. As a result, they struggle to retain accounts and close new business in an increasingly competitive market.
The problem? Too many producers are pitching too soon, to the wrong people, with nothing more than a quote to offer. This article walks through how to close more business by positioning yourself as a trusted advisor, selling Total Cost of Risk (TCOR) outcomes, and using a structured approach to differentiate at every stage of the sales process.
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