Recent Blog Posts

Day: July 23, 2021

Let Them be the Brand!

July 23, 2021

I have been following a thread for the last day or two from agency principals that are blown away that a producer would want to

Mastering Niche Marketing and Risk Management in Agriculture Insurance – A Conversation with Terren Moore

February 5, 2025

The agriculture insurance market presents unique challenges and opportunities. Farmers operate in a high-risk environment where unpredictable weather, fluctuating market conditions, and labor complexities can create significant vulnerabilities. As a commercial insurance producer, specializing in agriculture offers a chance to stand out while addressing critical gaps in coverage and risk

Mastering Cyber Risk: Building Resilience Through Education, Frameworks, and Strategic Partnerships

January 24, 2025

The increasing prevalence of cyber threats is forcing businesses of all sizes to rethink how they approach risk management and insurance. From ransomware attacks to data breaches, the risks are evolving faster than ever, leaving companies vulnerable to significant financial and reputational damage. For insurance producers, understanding and effectively communicating

Mastering Workers’ Compensation Sales: Strategies for Building Trust, Managing Risk, and Elevating Your Personal Brand

January 22, 2025

The world of workers’ compensation insurance is filled with opportunitiesto create meaningful client relationships and provide significant financialimpact. However, many producers struggle to differentiate themselves in thisniche. By leveraging expertise, building trust, and adopting modern brandingstrategies, producers can set themselves apart and thrive in this competitivemarket. This blog post explores

Mastering Sales Authenticity: Building Relationships, Self-Discipline, and a Heart-Centered Culture

January 17, 2025

Authenticity is more important than ever. Buyers are more informed, skeptical, and resistant to outdated sales tactics. To stand out and succeed, sales professionals must pivot from traditional approaches and embrace new, authentic strategies. This shift involves fostering genuine relationships, cultivating self-discipline, and creating heart-centered cultures within their organizations. In

Protecting Your Business in a High-Risk Cyber Landscape: Cyber Insurance Essentials and Proactive Security Measures

January 10, 2025

Cyber threats are evolving rapidly, posing increasing risks for businesses across all industries. Companies of all sizes face growing pressure to protect their data, assets, and reputation from costly cyber incidents like ransomware attacks, business email compromise, and social engineering. To combat these threats, businesses must consider cyber insurance as

Breaking the Silence: Fostering Mental Health Awareness and Support in the Insurance Industry – A Conversation with Brenden Corr & Justin Goodman

January 3, 2025

Mental health has become one of the most pressing issues in workplaces today, affecting employees across all sectors, especially in high-stress environments like the insurance industry. With the evolving dynamics of remote work and increasing awareness on social media, the conversation around mental health is shifting. Project 55, a nonprofit