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This is The Power Producers Podcast where we are refining and redefining the sales game. A place where sales professionals can come to learn from other sales professionals and thought leaders who have mastered their craft. As well as their peers who are still striving for perfection to achieve their “why”. Real sales professionals. Real stories. Real results. Are you ready to feel the power?
In this episode of The Power Producers Podcast, David Carothers interviews Patrick McBride, Agency Owner at The McBride Agency. Patrick discusses how he leverages his diverse experiences, from post-military life to mastering tech in insurance to create impactful client relationships and streamline processes in his agency.
In this episode of The Power Producers Podcast, David Carothers invites listeners to ponder a profound question: “What is your identity?”. David discusses the importance of defining one’s identity beyond work and shares personal insights on balancing professional success with family and personal well-being.
In this episode of The Power Producers Podcast, David Carothers interviews Michael Weaver and Courtney Weaver of Weaver Sales Academy. Michael and Courtney discuss their journey from launching an insurance agency to creating a training platform that revolutionizes sales tactics in the industry and the importance of transformational relationships over transactional selling.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Van Carlson, Founder of SRA. Van discusses his approach to risk mitigation through tax deferral strategies and his unique perspective on creating efficient business plans and navigating the challenges entrepreneurs and business owners face in today’s financial landscape.
In this episode of The Power Producers Podcast, David Carothers discusses the ethical challenges in the insurance industry, the importance of trust in partnerships, as well as the need for inclusivity of women and minorities.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Dr. Billy Williams, President of Inspire a Nation Business Mentoring, and Author of the Sales Objection Pocket Guide. Dr. Billy Williams discusses his latest game-changer book, the “Sales Objections Pocket Guide”, the art of navigating sales objections across various industries, and his unique 5543 formula – a strategic approach to handling objections and rejections.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Abe Gibson, Partner & Cyber Practice Leader, and Ryan Dunn, Partner & Vice President of Cennairus Cyber. Abe and Ryan discuss the challenges faced by small and medium businesses in implementing cyber controls, the latest trends in cyber insurance underwriting, and the critical role of virtual CISOs in enhancing cybersecurity and insurance terms.
In this episode of The Power Producers Podcast, David Carothers interviews Philip Charles – Pierre, CEO of Semsee. Philip discusses his knowledge and insights on the evolving landscape of insurance technology and how Semsee, as a technological hub, is bridging gaps between agents, carriers, and niche markets
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Dustin Boss, Founder of Emerge Apps. Dustin discusses how Emerge Apps is redefining risk management and compliance in insurance and to aid agents in areas like OSHA record keeping, safety, and compliance.
In this episode of The Power Producers Podcast, David Carothers discusses the significance of personal and professional growth in the insurance industry and the value of remembering your roots and being thankful for the lessons learned from both successes and failures.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Raution Jaiswal, Founder of InsuredMine. Raution discusses how InsuredMine’s CRM integrates sales, service, and renewal processes, enhanced with AI to elevate agency operations.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Bob Marsh, Keynote Speaker on Sales and Leadership at Bob Marsh and Associates.
Bob discusses the transformative power of simplicity in sales, the significance of understanding the buyer’s mindset, and how reducing complexity can lead to greater sales success.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Kevin Ring, Lead Analyst at the Institute of WorkComp Professionals. Kevin discusses the latest NCCI updates and why understanding these changes is good for insurance agents and their clients.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Kabir Syed, Founder & CEO of Ennabl. Kabir discusses the transformative role of data in insurance brokerage and how Enanbl is empowering small agencies with simplified, data-driven processes for a smarter approach to the industry.
In this episode of The Power Producers Podcast, David Carothers discusses the significance of unwavering principles in sales, the essential questions that shape successful client relationships, and a real-life success story that exemplifies the power of a steadfast approach in the competitive world of insurance sales.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Bob Paskins, a Corporate Consultant, Sales Coach, and Keynote Speaker. Bob discusses how personal challenges can sculpt resilience and drive in professional settings, how to identify and cultivate successful sales behaviors, and why empathy might just be the secret ingredient to outstanding salesmanship.
Bob also teases his upcoming book, “27 Insights to Catapult Sales,” which aims to transform ordinary insurance salespeople into extraordinary ones.
In this episode of The Power Producers Podcast, David Carothers interviews Kevin Ring, Lead analyst at the Institute of WorkComp Professionals. Kevin discusses the major updates from the National Council on Compensation Insurance (NCCI) and the complexities of Workers’ Comp.
In this episode of The Power Producers Podcast, David Carothers interviews Tolga Tezel, Founder and CEO at Canopy Connect. Tolga discusses how Canopy Connect directly integrates with 144 insurance carriers, streamlining online access for both personal and commercial lines, and how it enhances the client experience by simplifying data sharing and boosting bind rates.
In this episode of The Power Producers Podcast, David Carothers and guest co-host Grayson Carothers chat with Kody Houck about the importance of cold calling and how implementing training, development, and support in this area can make it less of an obstacle for producers.
In this episode of The Power Producers Podcast, David Carothers interviews Greg Rueter, Founder of R&R Insurance Advisors. Greg discusses their deductible buyback program and how this service is helping agencies make additional revenue in the hard market.
In the ever-evolving world of commercial insurance, marketing has become a critical lever for growth. Yet most agencies still struggle to understand what’s actually working. From websites that generate leads with no attribution to CRM systems that silo vital data, insurance agencies are often flying blind.
If you’re a commercial insurance producer trying to grow in the middle market, you’re probably aware that the old-school prospecting methods—cold calling hundreds of businesses, dropping off trinkets, hoping someone is “coming up on renewal”—are no longer enough. In today’s competitive environment, success isn’t about how many people you reach. It’s about reaching the right people at the right time with the right message.
Too many agents stop learning once they’ve earned their license. The bare minimum—meeting continuing education requirements—is not enough in today’s climate. Producers often resort to online forums, asking where they can complete CE hours “as quickly as possible.” This mindset directly impacts their ability to communicate complex subjects like reinsurance or risk modeling to clients in an understandable way. As a result, they struggle to retain accounts and close new business in an increasingly competitive market.
The problem? Too many producers are pitching too soon, to the wrong people, with nothing more than a quote to offer. This article walks through how to close more business by positioning yourself as a trusted advisor, selling Total Cost of Risk (TCOR) outcomes, and using a structured approach to differentiate at every stage of the sales process.
In the modern commercial insurance landscape, trust is no longer built solely through in-person meetings, networking events, or polished brochures. It’s earned digitally—often before a prospect ever takes your call. As sales dynamics shift and competition tightens, the producers who will thrive are those who understand one thing: educational content is the new handshake.
Most commercial insurance producers think of referral networks as an afterthought—something that might generate a lead or two if they attend enough events, shake enough hands, or stay active in their BNI chapter. But the producers who consistently dominate the middle market think differently. They treat referral networks like revenue engines, built with the same discipline as a sales pipeline, and they use those relationships not only to generate appointments but to recruit the next generation of elite producers.
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