Is Your Desire to Succeed Greater Than Your Team’s?

One of the things I was thinking about today is how come it is that leaders have a greater desire for their people to succeed than their people do sometimes?

Leaders are leaders because of their mindset. They’re wired tighter than other people and are more driven. They want to see people succeed. At the end of the day, though, I think that leaders have a fault. Sometimes we want to see other people succeed more than they want to succeed, and I don’t understand the thought process behind that even though I’m guilty of it.

I think we have people in our organizations that we really believe in and can see their potential. And it’s our job as leaders to reveal that potential to them and believe in them at a greater level than they’re willing to believe in themselves. But at the same time, there has to be a time when we as leaders cut the cord. We can’t consistently want people to do better than they want to do for themselves.

 

The truth is, in many organizations, people become cancerous victims that do nothing except complain about everything that doesn’t get done for them. Leaders cave. They go above and beyond. They do everything they can to honor the commitment they’ve given to that person when they come into the organization. But at that point, they’re in the death spiral. As leaders, we need to recognize when this happens. We need to remember when we need to quit. We need to recognize when we have to do something that we don’t like to do. We have to give up. I’m not particularly eager to give up, but we’re also responsible for running profitable organizations, and sometimes that’s what it requires.

As you think about how you’re going to go about your week, think about making sure there’s equality. Identify the congruent patterns of how you want someone to succeed and how they see themselves as succeeding. Everybody has a desire. It’s just a matter of what level.  Ramp that up and get it. If you can do that, you and your team will kill it in commercial insurance.

Employee

Why Employee Ownership is the Key to Sustainable Agency Growth and Talent Retention

In an increasingly competitive commercial insurance landscape, agency owners are struggling to find long-term solutions for succession planning, talent retention, and business perpetuation. Many have considered private equity sales, others offer limited equity to top producers—but a growing number are discovering a more powerful alternative: the Employee Stock Ownership Plan (ESOP).

Read More »
Captive

Captive Insurance as a Business Continuity Plan: How Strategic Advisors Protect and Grow Their Book of Business

In today’s competitive commercial insurance market, your book of business is under constant attack. Competitors are targeting your best accounts every day, just like cybercriminals probing a website for vulnerabilities. If you don’t have a plan to defend and grow your client relationships, you’re leaving yourself exposed.

Read More »
Sales

How to Reverse Engineer Your Sales Funnel and Crush Your Q4 Insurance Production Goals

As we enter the fourth quarter, many commercial insurance producers begin to panic. Whether you’re behind on your goals or just trying to hit that final sprint, the Q4 crunch is real. But the producers who consistently win don’t treat Q4 as a Hail Mary. They plan with precision, reverse engineer their goals, and execute with ruthless consistency.

In this post, we’ll break down how you can reverse engineer your sales funnel, identify your revenue gaps, and finish the year stronger than you started. Whether you’re writing workers’ comp or cyber liability, these strategies apply across all middle market verticals.

Read More »
wholesale

Mastering Wholesale Partnerships: Submission Strategies, Underwriter Relationships, and Technology Tools for Middle-Market Success

In today’s competitive insurance marketplace, middle-market agencies must leverage every available advantage to win and retain business. One of the most underutilized yet powerful resources at an agent’s disposal is the wholesale market. By establishing strong partnerships with wholesalers, agents can access capacity, expertise, and proprietary programs that are often unavailable through direct channels. However, success in the wholesale arena requires more than simply submitting risks and hoping for the best.

Read More »
Client

How AI-Powered Workflows Are Transforming Sales, Marketing, and Client Communication

In the fast-paced world of commercial insurance, where every hour counts and every interaction matters, producers and agency owners are turning to artificial intelligence not as a replacement for human connection—but as a force multiplier. AI tools like ChatGPT are no longer just novelties or futuristic concepts. They are strategic business assets, helping commercial producers streamline workflows, scale personalization, and reclaim valuable time.

Read More »

Responses

Killing Commercial Login