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This is The Power Producers Podcast where we are refining and redefining the sales game. A place where sales professionals can come to learn from other sales professionals and thought leaders who have mastered their craft. As well as their peers who are still striving for perfection to achieve their “why”. Real sales professionals. Real stories. Real results. Are you ready to feel the power?
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Brandon Smith, the Managing Partner at Glidewell Investments & Insurance Group. Brandon talks about his knowledge in the insurance industry and the significance of building a good relationship with a client.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about the number one mistake that producers make.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Jeff Roy, the CEO of Excalibur Insurance Group. Jeff discusses everything we need to know about his company and his interest in having a virtual assistant.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interviews Jack Wingate, the Founder and President of ALLCHOICE Insurance. Jack talks about his expertise in automation and the systems they use in the agency.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about telemarketing and the machine that they’re building inside Florida Risk Partners.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Preston Schmidli, Chief Product Officer at Better Agency and the Co-Founder of Good Vibe Squad Marketing. Preston talks about his approach in the insurance industry and what he likes about Better Agency.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Danielle Willetts, the Owner of Little Dog Social Media. Danielle talks about the approach of their company in the insurance world and the significance for companies to have an online presence.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about their experience when dealing with difficult clients.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Patty Lares, the Owner of AA Lares Insurance Services. Patty talks about her career in the insurance industry and what she does to help their community.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Mike Stromsoe, the President at Stromsoe Insurance Agency and the Founder of The Unstoppable Profit Program. Mike talks about his approach in the insurance industry and the programs that they have in the agency.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about projecting the mod and David shares a story about an agency he took.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview James Castell, the Director of Sales and Marketing at Castell Insurance. James talks about his approach in utilizing technology and how the pandemic has made an impact on their agency.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Christopher Paradiso, the Owner of Paradiso Insurance. Chris talks about his community involvement strategy and how the magazine has helped his sister and the community.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about how they manage success and their process in reaching their goals.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Claudia McClain, the President and Founder of McClain Insurance Services. Claudia talks about utilizing technology in the insurance industry and shares the impact the pandemic has had on their agency.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Daniel Seong, the Owner and Founder of Great Park Insurance. Daniel talks about how to become a successful agent and how their Yelp account helped their agency grow.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about one of the issues that most producers are having problems with and give a piece of advice to the producers.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Brent Kelly, the President of Sitkins Group, Inc. Brent talks about his passion for teaching, consulting, and coaching.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview John Wales, a Sales Manager at CoverWallet. John talks about his career in the insurance industry and how CoverWallet is helping agents.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck talk about the daily routine that makes them the most productive and the most successful. David shares his process in finishing video content.
The insurance industry isn’t known for flash or flair. Most people picture gray suits, paperwork, and words like “renewal,” “loss runs,” or “premium audit.” But a new generation of producers is proving that this business doesn’t have to be boring. They’re showing that authenticity, energy, and creativity can make insurance not only engaging but a platform for meaningful connection and career fulfillment.
The world of commercial insurance is evolving rapidly. It’s no longer just about quoting policies and hoping for renewals. Today, producers have the opportunity to lead with value, bring strategy to the sales process, and create long-lasting client relationships that transcend policy pricing.
In the ever-evolving world of commercial insurance, marketing has become a critical lever for growth. Yet most agencies still struggle to understand what’s actually working. From websites that generate leads with no attribution to CRM systems that silo vital data, insurance agencies are often flying blind.
If you’re a commercial insurance producer trying to grow in the middle market, you’re probably aware that the old-school prospecting methods—cold calling hundreds of businesses, dropping off trinkets, hoping someone is “coming up on renewal”—are no longer enough. In today’s competitive environment, success isn’t about how many people you reach. It’s about reaching the right people at the right time with the right message.
Too many agents stop learning once they’ve earned their license. The bare minimum—meeting continuing education requirements—is not enough in today’s climate. Producers often resort to online forums, asking where they can complete CE hours “as quickly as possible.” This mindset directly impacts their ability to communicate complex subjects like reinsurance or risk modeling to clients in an understandable way. As a result, they struggle to retain accounts and close new business in an increasingly competitive market.
The problem? Too many producers are pitching too soon, to the wrong people, with nothing more than a quote to offer. This article walks through how to close more business by positioning yourself as a trusted advisor, selling Total Cost of Risk (TCOR) outcomes, and using a structured approach to differentiate at every stage of the sales process.
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