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This is The Power Producers Podcast where we are refining and redefining the sales game. A place where sales professionals can come to learn from other sales professionals and thought leaders who have mastered their craft. As well as their peers who are still striving for perfection to achieve their “why”. Real sales professionals. Real stories. Real results. Are you ready to feel the power?
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck sit down with Tim Rohling, Founder & President of Rohling Sales Growth Advisors. They discuss the many aspects of modern sales management and how to be a successful sales manager.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Stacie King, Digital Marketing Consultant, and Host of This Wobbly Life podcast. Stacie shares her wealth of knowledge on digital marketing strategies for agents and agency owners and discusses how her podcast helps to shine a light on the personal and professional successes of people with disabilities.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Bob Saville, and Carson Saville of Saville Public Entity. Bob and Carson share their public sector knowledge and discuss how Saville Public Entity helps local insurance agents write and maintain their public entity accounts.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Jason Cass, Owner of Agency Intelligence and managing partner at The Insurance Alliance. Jason explains the differences between IndieTech and InsurTech and how the technology can help independent insurance agents. Jason also discusses IndieTech 2023 and how it will be an experience for independent insurance agents and technology like none other.
In this episode of The Power Producers Podcast, David Carothers sits down with Ryan Deeds of Ennabl to discuss the limitations of ChatGPT and how they leverage TikTok for personal and business purposes to get their message out and to educate the audience.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Shawn Fitzgerald, Agency Owner at LAF Advisers. Shawn discusses his cold calling strategy and shares what he has learned since starting his agency from scratch.
In this episode of The Power Producers Podcast, David Carothers interviews Brad Boldt, President at Ameriguard Insurance Agency & Host of the Agents To Owners Podcast. Brad shares about the importance of shifting your perspective from agency owner to business owner.
In this episode of The Power Producers Podcast, David Carothers sits down with Ryan Deeds of Ennabl to talk more about ChatGPT, how the technology might impact the insurance industry, and where it is headed in the future.
In this episode of The Power Producers Podcast, David Carothers interviews Liri Halperin Segal, Founder & CEO at LeO. Liri discusses LeO, the first-ever personal AI sales assistant for insurance agents.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Tamron Manning, Agency Owner of Integrity Insurance. Tamron discusses his journey from being an athlete to starting his own insurance agency, as well as the opportunities that arise in the future for Integrity Insurance.
In this episode of The Power Producers Podcast, David Carothers sits down with Ryan Deeds of Ennabl to discuss the benefits of ChatGPT, as well as how important it is to understand the limits of this kind of technology.
In this episode of The Power Producers Podcast, David Carothers interviews Fred Cary, CEO of IdeaPros. Fred discusses how IdeaPros helps entrepreneurs and shares many principles and practices that every business owner can benefit from.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Elizabeth Cully, Owner of GravityCerts. Elizabeth discusses how the GravityCerts website development, quote forms, quote proposal software, and client center help agencies interface with APIs, get more leads, and retain clients.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck are joined by Crystal Ware. They share their opinions on the significance of being mindful of your value and negotiating an appropriate cost for your services based on the level of excellence provided.
In this episode of The Power Producers Podcast, David Carothers and guest co-host Josh Gurley interview Micah Salas, Senior Vice President of Christensen Group Insurance, and author of The Business Insurance Playbook. Micah discusses his marketing and educational book for business owners and explains what motivated him to join Christensen Group Insurance, a 100% employee owned agency.
In this episode of The Power Producers Podcast, David Carothers interviews Ebens Jean, Co-Founder/CIO at One Way Insurance Group. Ebens discusses how he focuses on opportunities for success, as well as how he and his wife wanted One Way Insurance Group to be a force for change and show others that there is opportunity in the insurance industry.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck are joined by Crystal Ware. They discuss why having a clear vision and the right mindset is important, particularly for those in sales roles in the insurance industry.
In this episode of The Power Producers Podcast, David Carothers interviews Brenden Corr, Senior Director of Business Development at Loss Run Pro. Brenden shares how Loss Run Pro is helping new businesses manage loss run requests and enabling claims teams to build their workflow.
In this episode of The Power Producers Podcast, David Carothers and guest host Aaron Gordon interview John Livesay, a keynote speaker, and the author of books “Better Selling Through Storytelling” and “The Sale is in the Tale”. John discusses the significance of having empathy in business, the value of storytelling, and utilizing creativity to come up with ideas that fit.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck are joined by Crystal Ware. Crystal shares how she got into agency ownership and the lessons she has learned as an agency owner which others may benefit from.
The insurance industry isn’t known for flash or flair. Most people picture gray suits, paperwork, and words like “renewal,” “loss runs,” or “premium audit.” But a new generation of producers is proving that this business doesn’t have to be boring. They’re showing that authenticity, energy, and creativity can make insurance not only engaging but a platform for meaningful connection and career fulfillment.
The world of commercial insurance is evolving rapidly. It’s no longer just about quoting policies and hoping for renewals. Today, producers have the opportunity to lead with value, bring strategy to the sales process, and create long-lasting client relationships that transcend policy pricing.
In the ever-evolving world of commercial insurance, marketing has become a critical lever for growth. Yet most agencies still struggle to understand what’s actually working. From websites that generate leads with no attribution to CRM systems that silo vital data, insurance agencies are often flying blind.
If you’re a commercial insurance producer trying to grow in the middle market, you’re probably aware that the old-school prospecting methods—cold calling hundreds of businesses, dropping off trinkets, hoping someone is “coming up on renewal”—are no longer enough. In today’s competitive environment, success isn’t about how many people you reach. It’s about reaching the right people at the right time with the right message.
Too many agents stop learning once they’ve earned their license. The bare minimum—meeting continuing education requirements—is not enough in today’s climate. Producers often resort to online forums, asking where they can complete CE hours “as quickly as possible.” This mindset directly impacts their ability to communicate complex subjects like reinsurance or risk modeling to clients in an understandable way. As a result, they struggle to retain accounts and close new business in an increasingly competitive market.
The problem? Too many producers are pitching too soon, to the wrong people, with nothing more than a quote to offer. This article walks through how to close more business by positioning yourself as a trusted advisor, selling Total Cost of Risk (TCOR) outcomes, and using a structured approach to differentiate at every stage of the sales process.
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