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This is The Power Producers Podcast where we are refining and redefining the sales game. A place where sales professionals can come to learn from other sales professionals and thought leaders who have mastered their craft. As well as their peers who are still striving for perfection to achieve their “why”. Real sales professionals. Real stories. Real results. Are you ready to feel the power?
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Elnor Rozenrot, Founder of ClaimSetter. Elnor discusses the vision behind Claimsetter, and how policyholders, agents/brokers, and contractors can utilize it in their agencies.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck discuss the different generations of insurance buyers and share how to effectively communicate and sell to each generation.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Amanda Brewton, Principal Owner of Medicare Answers Now. Amanda shares her insights and expertise in the Medicare field and offers valuable advice on marketing and selling Medicare plans, building relationships, and the need for education and referral-based marketing.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Monica Adwani, COO at BRZ Insurance. Monica discusses her current role at BRZ Insurance, where she focuses on serving the Hispanic community, she also discusses the importance of leveraging technology in the insurance industry and emphasizes the need for clear goals and communication within your team.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview CJ Hutsenpiller, Private Client Advisor at Hutsenpiller Insurance. CJ shares his insights on leveraging chatbots and AI to improve efficiency and profitability for insurance agencies.
In this episode of The Power Producers Podcast, David Carothers interviews Scott Mogensen and Joel Sitak of Foley. Scott and Joel discuss the challenges in the current hard market and share how Foley’s software simplifies the recruiting, screening, and monitoring of drivers in your fleet.
In this episode of The Power Producers Podcast, David Carothers discusses the concept of the total cost of risk in insurance and its five key components. He also discusses various factors that contribute to the total cost of risk and how to provide the best value to clients.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Ron Wadley, an Agency Owner and Search Engine Optimization expert. Ron shares his journey to becoming an Agency Owner, and his expertise in SEO and other strategies that have contributed to the success of his agency.
In this episode of The Power Producers Podcast, David Carothers sits down with David Watson, CEO of Risk Advisor to discuss the changes and advancements in Risk Advisor technology over the past two years, highlighting the importance of technology in improving efficiency and potentially impacting pricing in the insurance industry.
In this episode of The Power Producers Podcast, listen in on a Killing Commercial producers’ training call where they discuss the importance of creating and storing training materials, using tools like SharePoint and CRM systems, and the effectiveness of using AI-generated content for social media posts.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Joe Ardeeser, Founder of Smart Pricing Table. Joe discusses how the Smart Pricing Table software excels in building catalogs, pricing tables, and analytics for a better understanding of prospect interactions.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Vince Shorb, CEO of National Financial Educators Council. Vince discusses the key components of financial literacy and wellness, including knowledge, skills, and the confidence required to effectively apply these elements in real-life situations.
In this episode of The Power Producers Podcast, David Carothers discusses the importance of detaching from outcomes, a powerful concept brought up by Josh Braun at Producers in Paradise. David also shares the structure of Producers in Paradise and a few of the lessons learned from the event.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Kaleigha Cramer of 212 Insurance Group. Kaleigha shares her journey to becoming an independent agent and discusses the importance of rest, learning, and finding joy and purpose in your work.
In this episode of The Power Producers Podcast, David Carothers and guest co-host Abe Gibson interview Chris Walker, CEO of Refine Labs. Chris discusses how Refine Labs helps companies to execute marketing strategies to start generating revenue, and the importance of digital marketing in today’s business landscape.
In this episode of The Power Producers Podcast, David Carothers interviews James Jenkins, Founder & CEO at RiskWell & Host of the Agency Freedom Podcast. James shares his personal experience leaving a captive agency and the lack of resources available to him at the time, which inspired him to write the book “Leaving Captivity” as a guide for others.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Kevin Mlynarek, Co-Owner of Ideal Traits. Kevin discusses the importance of taking a logical approach to find the right fit for your team, the value of using personality assessments to determine if a candidate is suited for the role, and how Ideal Traits can help insurance agency owners make better hiring decisions.
In this episode of The Power Producers Podcast, David Carothers shares his expertise on how to structure fee agreements and recoup costs when auditing accounts and discusses the importance of being transparent about compensation with clients.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Paul Hawkins and Sean Hawkins from HawkSoft. Paul and Sean discuss the value of understanding a customer’s needs before offering solutions and the importance of building a workplace culture of empathy and collaboration.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview David Neagle, Founder of Life Is Now, and host of The Successful Mind Podcast. David Neagle discusses the importance of having a positive mindset, and the significance of believing in oneself, charging the correct value for services, and being disciplined in sticking to one’s business plan.
The insurance industry isn’t known for flash or flair. Most people picture gray suits, paperwork, and words like “renewal,” “loss runs,” or “premium audit.” But a new generation of producers is proving that this business doesn’t have to be boring. They’re showing that authenticity, energy, and creativity can make insurance not only engaging but a platform for meaningful connection and career fulfillment.
The world of commercial insurance is evolving rapidly. It’s no longer just about quoting policies and hoping for renewals. Today, producers have the opportunity to lead with value, bring strategy to the sales process, and create long-lasting client relationships that transcend policy pricing.
In the ever-evolving world of commercial insurance, marketing has become a critical lever for growth. Yet most agencies still struggle to understand what’s actually working. From websites that generate leads with no attribution to CRM systems that silo vital data, insurance agencies are often flying blind.
If you’re a commercial insurance producer trying to grow in the middle market, you’re probably aware that the old-school prospecting methods—cold calling hundreds of businesses, dropping off trinkets, hoping someone is “coming up on renewal”—are no longer enough. In today’s competitive environment, success isn’t about how many people you reach. It’s about reaching the right people at the right time with the right message.
Too many agents stop learning once they’ve earned their license. The bare minimum—meeting continuing education requirements—is not enough in today’s climate. Producers often resort to online forums, asking where they can complete CE hours “as quickly as possible.” This mindset directly impacts their ability to communicate complex subjects like reinsurance or risk modeling to clients in an understandable way. As a result, they struggle to retain accounts and close new business in an increasingly competitive market.
The problem? Too many producers are pitching too soon, to the wrong people, with nothing more than a quote to offer. This article walks through how to close more business by positioning yourself as a trusted advisor, selling Total Cost of Risk (TCOR) outcomes, and using a structured approach to differentiate at every stage of the sales process.
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