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This is The Power Producers Podcast where we are refining and redefining the sales game. A place where sales professionals can come to learn from other sales professionals and thought leaders who have mastered their craft. As well as their peers who are still striving for perfection to achieve their “why”. Real sales professionals. Real stories. Real results. Are you ready to feel the power?
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck are joined by David Lefevre, Owner of SalesPWR. They discuss how any CRM begins to take action through marketing automation, workflows, and sequences.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Angel Rojas, CEO of DataCorps Technology Solutions, Inc. Angel discusses what cybersecurity is all about and the five best practices that every business should implement.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Rob Stansbury, Director of Sales at KPA. Rob talks about everything we need to know about KPA and the tools they’ve designed.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck are joined by David Lefevre, Owner of SalesPWR. They continue to discuss all about CRM and why the workers’ comp expiration date is significant.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Jess Dantice, CEO and Founder of Zenjuries. Jess talks about the benefits of utilizing the software he created and why workers’ comp is an incredible insurance product.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Kevin Ring, CWCA, MWCA, lead analyst with the Institute of WorkComp Professionals. Kevin talks about all things workers’ compensation and the significance of having a process.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck are joined by David Lefevre, Owner of SalesPWR. They continue to discuss what CRM is all about and what kind of customizations an agency principal is looking for.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Jim Effner, President and CEO of P2P Group, Inc. Jim discusses what drove him to start P2P and what PNC is all about.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Kelly Donahue-Piro, President at Agency Performance Partners. Kelly talks about the things that Agency Performance Partners is doing in agencies across the country.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck are joined by David Lefevre, Owner of SalesPWR. They continue to discuss the basics of CRM and how to bring a CRM to your insurance agency.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Brian Thorton, President of ProWriters. Brian talks about the huge issues in their industry and some misinformation about cyber insurance.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Ryan Deeds, Product Owner of Ennabl. Ryan talks about the significance of data in agencies and what Ennabl is all about.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck are joined by David Lefevre, Owner of SalesPWR. They discuss what CRM is all about and why people should utilize it.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Aron Robertson, Owner of The Robertson Insurance Group. Aron talks about his journey in the insurance industry and the lessons he learned in the Marine Corps.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck discuss how to make passive income in their agencies through utilizing a quote, bind, and issuing products.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Trace Meek, TRS, Chief Executive Officer, and Founder at Fetch! Underwriting Made Easy. Trace talks about his ideas in building the business and the system they have at Fetch!.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Simon Severino, CEO of Strategy Sprints GmbH. Simon talks about why they work best with high ticket B2B office and what Strategy Sprints is all about.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck discuss budget and people’s budget specifically as it stands for the sales process.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Steve Anderson and Carey Wallace, of Catalyit. Steve and Carey discuss all the tech guidance that agencies need, and what Catalyit is all about.
In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Joy Justus, SVP, Customer Experience at ThinkHR. Joy talks about her journey in the learning management system and her favorite wins at ThinkHR.
The insurance industry isn’t known for flash or flair. Most people picture gray suits, paperwork, and words like “renewal,” “loss runs,” or “premium audit.” But a new generation of producers is proving that this business doesn’t have to be boring. They’re showing that authenticity, energy, and creativity can make insurance not only engaging but a platform for meaningful connection and career fulfillment.
The world of commercial insurance is evolving rapidly. It’s no longer just about quoting policies and hoping for renewals. Today, producers have the opportunity to lead with value, bring strategy to the sales process, and create long-lasting client relationships that transcend policy pricing.
In the ever-evolving world of commercial insurance, marketing has become a critical lever for growth. Yet most agencies still struggle to understand what’s actually working. From websites that generate leads with no attribution to CRM systems that silo vital data, insurance agencies are often flying blind.
If you’re a commercial insurance producer trying to grow in the middle market, you’re probably aware that the old-school prospecting methods—cold calling hundreds of businesses, dropping off trinkets, hoping someone is “coming up on renewal”—are no longer enough. In today’s competitive environment, success isn’t about how many people you reach. It’s about reaching the right people at the right time with the right message.
Too many agents stop learning once they’ve earned their license. The bare minimum—meeting continuing education requirements—is not enough in today’s climate. Producers often resort to online forums, asking where they can complete CE hours “as quickly as possible.” This mindset directly impacts their ability to communicate complex subjects like reinsurance or risk modeling to clients in an understandable way. As a result, they struggle to retain accounts and close new business in an increasingly competitive market.
The problem? Too many producers are pitching too soon, to the wrong people, with nothing more than a quote to offer. This article walks through how to close more business by positioning yourself as a trusted advisor, selling Total Cost of Risk (TCOR) outcomes, and using a structured approach to differentiate at every stage of the sales process.
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